Aarmühle was a place in the Bernese Oberland. As a name it was rather uninspiring and thus unlikely to appeal to potential visitors from all over the world. Hence the renaming of Aarmühle as Interlaken in 1891, which turned the town into a tourist destination of international renown.
https://blog.nationalmuseum.ch/en/2024/05/the-birth-of-interlaken/
Posted by swissnationalmuseum
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TIL. Wild.